Sina Weibo
gains much popularity since it was launched in 2009. There are more than 120
million of monthly active users of Weibo from more than 190 countries worldwide
which brings Weibo being a leading social media, especially in China. In addition, there are more than half of Sina Weibo’s users
were born after the 1990’s.
Are you wondering what makes Sina weibo becomes popular
among all the social media?
There is definitely no way to deny that Sina weibo is
China’s version of Twitter but basically it’s far more than that. We can also
say that Sina weibo is the hybrid of Twitter and Facebook.
There are some basic features of Weibo, including functions
like reposting, commenting, private messaging and also @Username when there is
a need to mention users in your posts. In addition, there’s also a character
limit of 140 in each posting.
In order to give users a more convenient way on accessing
Weibo, they launched a mobile application which is applicable on any smart
phone devices. This Weibo app is currently in not only Chinese version but also
in English.
As a result, there is now 70 percent of Weibo users are
accessing its service on a mobile device.
http://www.techinasia.com/weibo-ceo-70-percent-daily-active-users-mobile/
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